DocumentCode
2368604
Title
Empirical research of mobile payment user behavior based on perceived risk
Author
Xianfeng, Wu ; Jihong, Fan
Author_Institution
Sch. of Econ. & Manage., Chongqing Univ. of Posts & Telecommun., Chongqing, China
Volume
2
fYear
2010
fDate
June 29 2010-July 1 2010
Firstpage
9
Lastpage
13
Abstract
This paper, at first, sets up the basic frame of consumer behavior model about mobile payment based on TAM and the relevant studies. In this section the emphasis is put on the index selection and questionnaire survey. Then discusses the scale reliability and validity of the model using SPSS16.0 method, tests the research assumptions about the model using AMOS17.0 method, and makes sure the concrete configuration of the model. Finally expounds the findings and puts forward suggestions for application of the model.
Keywords
consumer behaviour; electronic money; mobile computing; risk analysis; AMOS17.0 method; SPSS16.0 method; TAM; concrete configuration; consumer behavior model; index selection; mobile payment user behavior; perceived risk; questionnaire survey; scale reliability; validity; Telecommunications; TAM; mobile payment; perceived risk;
fLanguage
English
Publisher
ieee
Conference_Titel
Communication Systems, Networks and Applications (ICCSNA), 2010 Second International Conference on
Conference_Location
Hong Kong
Print_ISBN
978-1-4244-7475-2
Type
conf
DOI
10.1109/ICCSNA.2010.5588964
Filename
5588964
Link To Document