The Study on the Influences of Enterprise Managers´ Communication Competency on the Employees´ Turnover Intention

The managers´ communication competency is a very important factor that influences the enterprise management performance. This study, applying self-constructed “Questionnaire of Manager´s Communication Competency” and “Questionnaire of Employees´ Organizational Behavior”, measured 429 enterprise managers and employees from the following cities, Shanghai, Shenyang, Guangzhou, Beijing, and Ningxia. The Spss11.0 was used in the statistic. The results of multiple stepwise linear regression analysis at communication competency toward turnover intention revealed that it is communication competency that contains a higher predictive ability towards turnover intention, in which management communication competency has a strong say in explaining turnover intention. Thus we conclude that group cohesion can be viewed as an important performance standard of testing communication competency, and language-expressing competency takes the largest part in the regression equation of turnover intention.