• DocumentCode
    2416111
  • Title

    Electronic Marketing

  • Author

    Kambil, Ajit ; Koufaris, Marios ; Kamis, Arnold ; Weinberg, Bruce D.

  • Author_Institution
    Deloitte and Touche, Boston, MA
  • fYear
    2005
  • fDate
    03-06 Jan. 2005
  • Firstpage
    173
  • Lastpage
    173
  • Keywords
    Computational Intelligence Society; Consumer electronics; Costs; Educational institutions; Information systems; Internet; Marketing and sales; Search engines; Statistics; Usability;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    System Sciences, 2005. HICSS '05. Proceedings of the 38th Annual Hawaii International Conference on
  • ISSN
    1530-1605
  • Print_ISBN
    0-7695-2268-8
  • Type

    conf

  • DOI
    10.1109/HICSS.2005.229
  • Filename
    1385583