Title :
Modeling on mobile electronic commerce distribution pattern based on Petri nets and analyzing on profits maximization strategy
Author :
Yong Guo ; Yijun Li ; Xuefeng Liang ; Rui Zhang
Author_Institution :
Sch. of Manage., Harbin Inst. of Technol., Harbin
Abstract :
Through disassembling the workflow of mobile electronic commerce distribution pattern into two processes, the advertising process model and selling process model based on Petri nets are proposed. Through analyzing the transfer of funds denoted from the two process models and making several reasonable assumptions, we use mathematics approach to indicate the optimal business strategy for mobile commerce service provider in this business pattern. Under this strategy, the service provider will maximize its profits.
Keywords :
Petri nets; advertising data processing; electronic commerce; mobile computing; profitability; Petri nets; advertising process model; mobile electronic commerce distribution pattern; profits maximization strategy; selling process model; Advertising; Electronic commerce; Pattern analysis; Petri nets; Process control; Mobile commerce; Mobile commerce distribution pattern; Petri nets; Strategy analysis;
Conference_Titel :
Control and Decision Conference, 2008. CCDC 2008. Chinese
Conference_Location :
Yantai, Shandong
Print_ISBN :
978-1-4244-1733-9
Electronic_ISBN :
978-1-4244-1734-6
DOI :
10.1109/CCDC.2008.4597710