Title :
Knowledge oriented negotiation for agent-based B2B electronic commerce
Author :
Yan, Zhuang ; Fong, Simon ; Meilin, Shi
Author_Institution :
Fac. of Sci. & Technol., Univ. de Macau, China
Abstract :
The objective is to design an agent-based B2B trading system that has both the dynamic negotiation ability and knowledge management functionality. Achieving both agent negotiation and knowledge management (KM) is believed to be possible when the "knowledge" that is used to describe the product and the deal are commonly represented by an object-oriented ontology called Knowledge Bead (KB) [S. Fong, et al. (2002)]. We focus on the knowledge context of agent negotiation process in electronic marketplace, discuss how knowledge can be formulated and managed, and further be utilized to assist in the competent negotiation process. This is the continued research work on knowledge beads [S. Fong, et al. (2002)][Z. Yan, et al. (2003)]. The anticipated contribution will be a clearer understanding on knowledge management utilization for intelligent negotiation in electronic commerce.
Keywords :
electronic commerce; knowledge management; multi-agent systems; negotiation support systems; agent-based B2B trading system; dynamic negotiation; electronic commerce; intelligent negotiation; knowledge bead; knowledge management; object-oriented ontology; Bills of materials; Computer science; Consumer electronics; Data mining; Electronic commerce; Internet; Knowledge management; Knowledge representation; Object oriented modeling; Ontologies;
Conference_Titel :
e-Technology, e-Commerce and e-Service, 2004. EEE '04. 2004 IEEE International Conference on
Print_ISBN :
0-7695-2073-1
DOI :
10.1109/EEE.2004.1287341
