A Typical Study of a Cooperation between an E-commerce Company and a Higher Vocational College

How does the higher vocational liberal arts major, such as Marketing, establish work-integrated learning practice system with enterprise on the basis of school-enterprise win-win? It is both the necessary condition that cultivates currently the high-skilled talents to satisfy the needs of society, but also the difficulty in the process of many institutions´ professional construction. This article proposes the innovation idea that Marketing major constructs the work-integrated learning project by analyzing of the school-enterprise cooperation project between Environmental Management college of China and Beijing 2688 e-commerce Company.