Title :
4th International Workshop on Software Product Management (IWSPM 2010)
Author :
Fricker, Samuel ; Aurum, Aybüke
Author_Institution :
Department of Informatics, University of Zurich, 8050 Zurich, Switzerland
Abstract :
Product success depends on skilled and competent product management. In essence, a product manager decides what functionality and quality a product should offer, to which customers, and when in time, while assuring a winning business case. Software product management is particularly important when the product is envisioned, developed, and deployed in a global environment. Geographical distance and cultural differences need to be addressed when collaborating along the requirements value chain, while robust and effective integration need to be achieved when composing products along the supply chain. The 4th International Workshop on Software Product Management (IWSPM 2010) was held in conjunction with the 18th IEEE International Requirements Engineering Conference (RE´10) in Sydney, Australia. The workshop included a keynote from senior product managers, paper presentations, and discussions on state of knowledge and development of software product management.
Keywords :
performance improvement; product planning; product portfolios; software product management;
Conference_Titel :
Software Product Management (IWSPM), 2010 Fourth International Workshop on
Conference_Location :
Sydney, Australia
Print_ISBN :
978-1-4244-8764-6
DOI :
10.1109/IWSPM.2010.5623873