Research on Innovative International Strategy of Chinese Automotive Corporations Based on Financial Crisis

Author

Qing, Miao ; Xu, Wang ; Lina, Ge

Author_Institution

Int. Bus. Dept, Jilin Univ., Changchun, China

Volume

2

fYear

2009

fDate

26-27 Dec. 2009

Firstpage

207

Lastpage

210

Abstract

International strategy is one of the most important decisions for automotive corporations nowadays. With the spread of financial crisis, there is substantial decline of auto sales. Meanwhile, financial crisis has also brought opportunities for Chinese automotive corporations to improve core competence. The article presents the current international conditions of Chinese automotive enterprises. EFE & IFE matrix are used to make quantitative evaluation of external environment and internal effecting factors of Chinese automotive corporations. Innovative international strategies are provided to wipe with the financial crisis.

Keywords

automobile industry; economic cycles; financial management; innovation management; strategic planning; China; EFE matrix; IFE matrix; automotive corporations; core competence improvements; financial crisis; innovative international strategy; Africa; Asia; Automobiles; Automotive engineering; Crisis management; Marketing and sales; Petroleum; Protection; South America; Vehicles; Chinese Automotive Corporations; Financial Crisis; Innovative International Strategy;

fLanguage

English

Publisher

ieee

Conference_Titel

Information Management, Innovation Management and Industrial Engineering, 2009 International Conference on

Conference_Location

Xi´an

Print_ISBN

978-0-7695-3876-1

Type

conf

DOI

10.1109/ICIII.2009.208

Filename

5369178