On the implementation of semantic content adaptation in the drama manufacturing process

A multitude of platforms with widely varying capabilities is available today for the consumption of broadcasted audiovisual content. Each class of media consumption devices should receive a product not only adapted to its capabilities, but also in a manner that fully conveys the cinematic narrative and hence provides true universal media experiences. This paper presents semantic adaptation processes that integrate with other drama media manufacturing processes and allow directors and other creative staff to naturally carry over cinematic decision making into the content adaptation domain, thereby using narrative story elements already available from other production processes. We discuss how the adaptation process interacts with other processes and what parameters influence the adaptations applied to audiovisual material, followed by an evaluation of our current implementation.