Title :
A Study on the Strategic Positioning of China Service Outsourcing
Author_Institution :
Shool of Econ. & Commerce, Sourth China Univ. of Technol., Guang Zhou, China
Abstract :
In order to promoting the development of China service outsourcing, optimization the service trade structure, pushing modern service industry forward, this paper first analyzed the strengths, weaknesses, opportunities and threats of China service outsourcing, and then identified the strategic positioning of China service outsourcing. On the basis of above studies, the paper respectively from country, industries and enterprises perspectives, provided several strategies and countermeasures.
Keywords :
outsourcing; service industries; strategic planning; China; service industry; service outsourcing; service trade structure; strategic positioning; Cities and towns; Europe; Government; Industries; Outsourcing; Software;
Conference_Titel :
Management and Service Science (MASS), 2011 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-6579-8
DOI :
10.1109/ICMSS.2011.5998814