Title :
Researched Customer Requirements Representation and Mapping on Ontology
Author :
Gao, Na ; Zhao, Songzheng ; Jiang, Weiyang
Author_Institution :
Sch. of Manage., Northwestern Polytech. Univ., Xi´´an, China
Abstract :
The purpose of product design based on the customer service is oriented customer requirement to get the highest customer satisfaction products. This paper proposed a model to mining customer requirement based on customer service data, and use ontology to represented the five type requirements. Finally, the customer requirements layered and proposed a model about customer requirements mapping to product design feature.
Keywords :
customer satisfaction; customer services; data mining; ontologies (artificial intelligence); product design; customer requirement mapping; customer requirement representation; customer satisfaction products; customer service data; ontology; product design; Customer satisfaction; Customer services; Data mining; Fuzzy sets; Ontologies; Product design; Quality function deployment;
Conference_Titel :
Management and Service Science (MASS), 2011 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-6579-8
DOI :
10.1109/ICMSS.2011.5998909
