• DocumentCode
    2980682
  • Title

    Audience Distribution, Logistics and the Information Dissemination Boundary: Newspaper Valid Issuance as an Example

  • Author

    Xu Tao

  • Author_Institution
    Postdoctoral Workstation Shenzhen Press Group, Shenzhen, China
  • fYear
    2011
  • fDate
    12-14 Aug. 2011
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    Taking newspaper Valid Issuance as an example, A theoretical model, Regarding the spatial distribution of the audience and Logistics, with "cost - benefit" decision for the constraints, has been built to analysis the information dissemination Boundary. The boundary is exactly existed. Newspapers Valid Issuance boundary can be determined in accordance with its goal of positioning.
  • Keywords
    cost-benefit analysis; logistics; publishing; audience distribution; cost-benefit decision; information dissemination boundary; logistics; newspaper valid issuance; spatial distribution; Advertising; Analytical models; Economics; Interviews; Logistics; Presses;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management and Service Science (MASS), 2011 International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-1-4244-6579-8
  • Type

    conf

  • DOI
    10.1109/ICMSS.2011.5999094
  • Filename
    5999094