Study on influences of collar types towards women´s T-shirt fashionable design based on visual cognition

T shirt attracts wide attention of consumers at different level, and is popular in the worldwide for its various styles and rich colors. In this paper, women´s T shirts were selected as objects, and young women were selected as target group. The influences of collar types towards women´s T-shirt fashionable design were studied based on visual recognition. And the psychology experimental software was used to compile stimulation sequence. It will provide scientific references for the fashionable design of women´s T-shirt to meet customers´ requirements.