DocumentCode :
3142869
Title :
A survey of web log data and their application in use-based design
Author :
Burton, Mary C. ; Walther, Joseph B.
Author_Institution :
IBM Corp., USA
fYear :
2001
fDate :
6-6 Jan. 2001
Abstract :
Web-based logs contain potentially useful data with which designers can assess the usability and effectiveness of their choices. Most guides to World Wide Web (Web) design derived from artistic or usability principles feature no empirical validation, while empirical studies of Web use typically rely on observer ratings. Several sources of unobtrusive usage data are available to Web designers, including Web server logs, client-side logs, and other data. The naturally-occurring traces recorded in these logs offer a rich data source, amenable to normative use assessments and to experimental research comparing alternative Web designs. Identification of types of Web server logs, client logs, types and uses of log data, and issues associated with the validity these data, are enumerated. Finally, frameworks that outline how sources of use-based data can be triangulated to assess Web design are illustrated, and an approach to experimentation that overcomes many log data validity issues is presented.
Keywords :
Internet; information resources; Web server logs; World Wide Web; client logs; normative use assessments; unobtrusive usage data; usability principles; use-based design; web log data survey; Guidelines; Information analysis; Internet; Rhetoric; Usability; Visual communication; Web design; Web page design; Web server; Web sites;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
System Sciences, 2001. Proceedings of the 34th Annual Hawaii International Conference on
Conference_Location :
Maui, HI, USA
Print_ISBN :
0-7695-0981-9
Type :
conf
DOI :
10.1109/HICSS.2001.926541
Filename :
926541
Link To Document :
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