Title :
Notice of Retraction
The study on staff management of service shop
Author :
Xiaoxu Wang ; Junchang Xu
Author_Institution :
Coll. of Bus. Adm., Changchun Univ. of Technol., Changchun, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
American service marketing expert, Roger Schmenner divided service industry into four categories according to customization and degree of interaction, labor-intensive. In this artical, authors analyzed staff management of service shop, and proposed the marketing strategy.
Keywords :
marketing; personnel; service industries; customization; marketing strategy; service industry; service shop; staff management; Authorization; Companies; Conferences; Educational institutions; Standards organizations; Training; capital-intensive; customization; internal marketing; service shop;
Conference_Titel :
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location :
Dengleng
Print_ISBN :
978-1-4577-0535-9
DOI :
10.1109/AIMSEC.2011.6011303
