Enhance countermeasure analysis on education in ideology and politics for college students

Contemporary college students are mainly the generation after 80s and 90s, which is a group full of vitality, unique personality, active and thoughts. In recent years, with the fast development of Chinese economy, the barriers between university and society have been broken gradually, and the college students are facing multiple pressures from academic, employment, and marriage and so on. There is great difference in life attitude, values, goals compared to previous generations. How to improve and strengthen college students´ ideological and political education has already become a new topic for colleges. This article has researched the present situation of contemporary university students´ ideology and morals, and pointed out the problems existing in the ideological and political education in colleges, ai the same time pointed out some correlative countermeasures.