• DocumentCode
    3224717
  • Title

    Advertising in location-aware cloud based home automation systems

  • Author

    Maiti, Ananda ; Sivanesan, S.

  • Author_Institution
    Sch. of Comput. Sci. & Eng., VIT Univ., Vellore, India
  • fYear
    2012
  • fDate
    4-6 July 2012
  • Firstpage
    1
  • Lastpage
    3
  • Abstract
    With internet marketing being a driving force behind the growing internet economy, innovative and efficient ways to reach target markets are being pursued. In this paper we present the design and implementation of an advertising framework which uses cloud connected home automation systems as the advertising platform. Moreover, en suite location awareness of the home automation system aids in effective geomarketing.
  • Keywords
    advertising; cloud computing; home automation; mobile computing; Internet marketing; advertising framework; en suite location awareness; geomarketing; location-aware cloud based home automation systems; Continuous wavelet transforms; Educational institutions; Logic gates; Internet; advertisement; cloud; geomarketing; home automation; internet marketing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Remote Engineering and Virtual Instrumentation (REV), 2012 9th International Conference on
  • Conference_Location
    Bilbao
  • Print_ISBN
    978-1-4673-2540-0
  • Electronic_ISBN
    978-1-4673-2541-7
  • Type

    conf

  • DOI
    10.1109/REV.2012.6293137
  • Filename
    6293137