Title :
The pricing model construction of reverse supply chain based on game theory
Author :
Xiangyan Zhang ; Chunhua Jin
Author_Institution :
Sch. of Econ. & Manage., Beijing Inf. Sci. & Technol. Univ., Beijing, China
Abstract :
The pricing model of reverse supply chain (RSC) is based on the basic knowledge of closed-loop supply chain and game theory. By constructing non-cooperative and cooperative models, distributions and changes of profits among manufacturers, retailers and recyclers can get from the comparative analysis of those two cases. These will help manufacturers, retailers and recyclers make their own decisions to achieve their maximum benefits.
Keywords :
game theory; pricing; profitability; reverse logistics; supply chains; benefits; closed loop supply chain; cooperative models; game theory; non cooperative models; pricing model; profits; reverse supply chain; Analytical models; Games; Nash equilibrium; Pricing; Recycling; Supply chains; Cooperation Game; Game theory; Non-cooperation Game; Reverse Supply Chain;
Conference_Titel :
Electronic and Mechanical Engineering and Information Technology (EMEIT), 2011 International Conference on
Conference_Location :
Harbin, Heilongjiang, China
Print_ISBN :
978-1-61284-087-1
DOI :
10.1109/EMEIT.2011.6023405