DocumentCode :
3385480
Title :
A revenue-based model for making resource investment decisions in IP networks
Author :
Jagannathan, Srinivasan ; Altmann, Jörn ; Rhodes, Lee
Author_Institution :
California Univ., Santa Barbara, CA, USA
fYear :
2003
fDate :
24-28 March 2003
Firstpage :
185
Lastpage :
197
Abstract :
Capacity planning is a critical task in network management. It identifies how much capacity is needed to match future traffic demand. It directly affects customer satisfaction and revenues. In this work we present a network usage analysis tool called Dynamic Netvalue Analyzer (DNA), which helps alleviate a big problem that network engineers and marketing executives face - making optimal resource investment decisions. Marketing executives have to project customer growth while network engineers have to project traffic volume based on the entire customer population. DNA helps the prediction process by presenting actual network usage data from a business perspective, in a form that is useful to both network engineers and marketing executives. Using these projections, decisions on how to upgrade resources can be made. We show that information from DNA can be used to: (1) quantify revenue earned on each link; (2) quantify return-on-investment on performing a link upgrade; and (3) quantify the loss due to customer dissatisfaction when a link is not upgraded. We also illustrate how these formulations based on business information can be used to improve capacity planning decisions.
Keywords :
Internet; computer network management; investment; optimisation; telecommunication network planning; telecommunication traffic; Dynamic Netvalue Analyzer; IP networks; capacity planning; customer dissatisfaction; future traffic demand; marketing executives; network management; network usage analysis tool; network usage data; optimal resource investment decisions; return-on-investment; revenue; revenue-based model; Capacity planning; Costs; Customer satisfaction; DNA; Decision making; IP networks; Intelligent networks; Investments; Monitoring; Telecommunication traffic;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Integrated Network Management, 2003. IFIP/IEEE Eighth International Symposium on
Print_ISBN :
1-4020-7418-2
Type :
conf
DOI :
10.1109/INM.2003.1194180
Filename :
1194180
Link To Document :
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