DocumentCode
3565725
Title
Two emerging innovative dragons: An analysis of the IPR strategy of China´s Huawei and ZTE
Author
Godinho, Manuel Mira ; Ferreira, Vitor
Author_Institution
ISEG (Sch. of Econ. & Manage.), Tech. Univ. of Lisbon, Lisbon, Portugal
fYear
2013
Firstpage
1044
Lastpage
1057
Abstract
China has been experiencing a historical take-off in its use of intellectual property rights (IPR). This paper discusses the IPR strategy of two leading high-tech Chinese firms, Huawei and ZTE, analyzing how they are moving to global leadership in the telecom equipment market. Specifically, the paper addresses their IPR performance with respect to patenting and trademark registration in the most relevant global IPR systems. By 2008 Huawei had already reached world leadership in the international PCT patents applicants´ ranking, while in 2011 Huawei was substituted by ZTE in that position (with Huawei dropping to 3rd place). The paper shows how both firms have developed dynamic capabilities in innovation by investing strongly in R&D. This investment has reflected in a dramatic growth of patent applications. Even if a direct correlation between patent applications and capacity to innovate is not assumed, the growing demand for patents (and more recently trademarks) in different IPR systems reveals an aggressive technological and commercial stance of both firms on the global market.
Keywords
copyright; globalisation; innovation management; investment; patents; telecommunication industry; trademarks; Huawei; IPR performance; IPR strategy analysis; IPR systems; ZTE; dynamic capabilities; high-tech Chinese firms; intellectual property rights; international PCT patent applicant ranking; patent applications; telecom equipment market; trademark registration; Companies; Investment; Patents; Technological innovation; Telecommunications; Trademarks;
fLanguage
English
Publisher
ieee
Conference_Titel
Technology Management in the IT-Driven Services (PICMET), 2013 Proceedings of PICMET '13:
Type
conf
Filename
6641578
Link To Document