DocumentCode
393812
Title
Intelligence in sales: How superior salespeople generate interaction with their client?
Author
Itoh, Masako ; Hirata, Kenji ; Matsuo, Makoto ; Kusumi, Takashi
Author_Institution
HIT Centre, NTT-AT, Kanagawa, Japan
Volume
3
fYear
2002
fDate
5-7 Aug. 2002
Firstpage
1651
Abstract
Successful sales practices were experimentally examined by focusing on the interactions of salesperson with a client. Twenty superior and average salespeople watched a training video and indicated what they would have done in unsuccessful scenes. We found that successful practices strengthen the process whereby the client and salesperson collaborate to find goals to satisfy rather than exchanging needs and solutions.
Keywords
behavioural sciences; cognitive systems; sales management; client interaction; sales intelligence; salesmen; salespeople; training video; Collaboration; Employment; Human resource management; Knowledge management; Layout; Management training; Marketing and sales; Meeting planning; Proposals; Psychology;
fLanguage
English
Publisher
ieee
Conference_Titel
SICE 2002. Proceedings of the 41st SICE Annual Conference
Print_ISBN
0-7803-7631-5
Type
conf
DOI
10.1109/SICE.2002.1196562
Filename
1196562
Link To Document