Using sport analogy in high-tech management to improve productivity by improving personal and team performance

Improve personal and team performance is the main focus of sports management. Many similarities exist in the high tech industry with high demand for creativity and higher productivity, which translates into higher personal and team performance. We would like to share our experience from our management ABC-GOAL-FIRST strategy and S-I-R business operation model that we used from 2001 to 2004. The creative strategy which focuses on personal and team performance improvement based on the same analogy of sports management has helped expand our team´s charter from a regression facility at the tail end of the software life cycle to a bigger company-wide scope. The expanded charter allows the team to be involved in all phases of the software life cycle collaboratively and cross-functionally to maximize our contribution while leveraging other organizational expertise. We also would like to share the analysis, the metrics and the positive human affect of the proven management strategy that helped to increase our team´s productivity by six folds during the past four years.