DocumentCode :
517982
Title :
Database design and implementation based on postal enterprise CRM
Author :
Li, Pengfei ; Lu, Caiwu
Author_Institution :
Sch. of Manage., Xi´´an Univ. of Archit. & Technol., Xi´´an, China
Volume :
1
fYear :
2010
fDate :
16-18 April 2010
Abstract :
Postal enterprises analysis customer behaviors through the data which are the customer basic information and transaction records in the various business branches. Generally the data are closely related to business development and very large and closely linked with each other. Therefore how to save these data is very important for the postal enterprise CRM system, and which requires a well-designed database system. Firstly, through the system requirements analysis and combined the characters of postal enterprises CRM system, we design a conceptual model and logical model of the database system relying on traditional database design methods and processes. Secondly we implement the function of database backup and recovery by software. Finally, we point out the lack of database design.
Keywords :
customer relationship management; database management systems; postal services; business development; customer behavior; customer transaction record; database conceptual model; database design; database logical model; database recovery; postal enterprise CRM; Data analysis; Data engineering; Database systems; Design engineering; Engineering management; Information analysis; Information security; Permission; Technology management; Transaction databases; CRM; Postal enterprise; conceptual model; logical model;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Computer Engineering and Technology (ICCET), 2010 2nd International Conference on
Conference_Location :
Chengdu
Print_ISBN :
978-1-4244-6347-3
Type :
conf
DOI :
10.1109/ICCET.2010.5485365
Filename :
5485365
Link To Document :
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