Application of streaming media technology in the enterprise operation activities

With the development of the information processing and the transmission technology, in business activities, through making use of various information technology the enterprises improve its´ core competitiveness. The quality of information transmission has a great influences on the internal communication between employees and the relationship coordination efficiency of the external organizations, the streaming media is the product brought by the development and application of the Internet, the streaming media technology can support transmission of the large data volume of video and audio files in network, which can well improve the efficiency of the flow of information in the business operation activities. From the perspective of the enterprise´s internal management and external management, this article discusses the application of the streaming media technology in the operation activities of enterprises.