Stakeholder Theory Applied to Measure Resident´s Interest Demand in Tourist Destination - Jiuhua Mountain

This article, using the research on stakeholders by western scholars and on the stakeholders of enterprise by domestic scholars for reference, carry out the empirical research in view of the scenic of Jiuhua Mountain residents. The statistics indicate that: participate in the management, culture education, improve the economy, enhance the scenic grades, strengthen environmental protection; Moreover, their thinking of the importance of these 5 kinds is increasing successively and there also exist some certain difference among difference residents.