DocumentCode
536563
Title
Research on the Advantages and Disadvantages of Online Shopping and Corresponding Strategies
Author
Yang Jia-xin ; Zhao Hong-xia ; Wan Jun
Author_Institution
Sch. of Marketing Manage., Liaoning Tech. Univ., Huludao, China
fYear
2010
fDate
7-9 Nov. 2010
Firstpage
1
Lastpage
3
Abstract
Online shopping is a new mode in the era of e-commerce. That consumers shopping online or not is relevant with business credibility, e-commerce technology and logistics and so on.The paper analyzed the advantages and disadvantages from the consumers´ point of view, and corresponding strategies are proposed to solve the problems.
Keywords
Internet; customer services; electronic commerce; retail data processing; business credibility; e-commerce; logistics; online shopping; Electronic commerce; Internet; Logistics; Marketing and sales; Presses; Security;
fLanguage
English
Publisher
ieee
Conference_Titel
E-Product E-Service and E-Entertainment (ICEEE), 2010 International Conference on
Conference_Location
Henan
Print_ISBN
978-1-4244-7159-1
Type
conf
DOI
10.1109/ICEEE.2010.5660278
Filename
5660278
Link To Document