• DocumentCode
    548762
  • Title

    Implementation of a Balanced Scorecard in a assistance insurance company

  • Author

    Piedade, Orlando ; Alturas, Bráulio

  • Author_Institution
    ISCTE Sch. of Technol. & Archit., IUL, Lisbon, Portugal
  • fYear
    2011
  • fDate
    15-18 June 2011
  • Firstpage
    1
  • Lastpage
    5
  • Abstract
    This paper presents an analysis for the practical implementation of a tool using the Balanced Scorecard method (BSC) an insurance company for assistance. The main result of this work is to design a set of performance indicators, as well as a strategic map in order to support the implementation of the BSC methodology based tool capable of measuring strategic alignment by identifying and communicating the strategy, developing action plans to enable monitor, manage and use data to improve company performance.
  • Keywords
    insurance; strategic planning; BSC; assistance insurance company; balanced scorecard; performance indicator; strategic map; Companies; Electronic mail; Frequency measurement; Insurance; Monitoring; Software; Balanced Scorecard; Framework; Indicators; Objectives; Performance; Perspectives; Strategic alignment; Strategy;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Systems and Technologies (CISTI), 2011 6th Iberian Conference on
  • Conference_Location
    Chaves
  • Print_ISBN
    978-1-4577-1487-0
  • Type

    conf

  • Filename
    5974205