• DocumentCode
    604570
  • Title

    A rough set approach to identify content and navigational pages at a website

  • Author

    Jose, Jithin ; Lal, P.S.

  • Author_Institution
    Dept. of Comput. Applic., BPC Coll., Piravom, India
  • fYear
    2013
  • fDate
    22-23 March 2013
  • Firstpage
    14
  • Lastpage
    18
  • Abstract
    Web Usage Mining also known as Web Log Mining provides immense information about user traffic and behavior at a web site. In a web site, the users may spend different time for viewing different pages. The aim of this paper is to identify the content and navigational pages in a web site based on rough set approach to identify potential pages. Identifying content pages is useful in target advertising which may bring increased revenue to the advertisers. The reference length on each page also leads to the discovery of most preferred content by a user. We also intend to see whether the content pages varies with time.
  • Keywords
    Web sites; data mining; rough set theory; user interfaces; Web log mining; Web site content identification; Web site navigational page; Web usage mining; advertiser revenue; page reference length; rough set approach; user behavior; user traffic; Advertising; Approximation methods; Data mining; Knowledge discovery; Navigation; Web sites; Content Pages; Navigational Pages; Web Logs; Web Usage Mining;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Automation, Computing, Communication, Control and Compressed Sensing (iMac4s), 2013 International Multi-Conference on
  • Conference_Location
    Kottayam
  • Print_ISBN
    978-1-4673-5089-1
  • Type

    conf

  • DOI
    10.1109/iMac4s.2013.6526377
  • Filename
    6526377