SmARTweet: A Location-Based Smart Application for Exhibits and Museums

In this paper, we present "Smartweed", a Locationbased application developed within DATABENC, a high technology district for Cultural Heritage management. In particular, the project aims at exploiting several location-based services and technologies to realize a smart multimedia guide system able to detect the closest artworks to an user, make them able to "tweet" and "talk" during tourists\´ visit and capable of automatically telling their stories using multimedia facilities. Moreover, we have deployed and tested the installation of some sensors that, using Wi-Fi technology, allow to the users\´ mobile devices to detect the closest artwork in a museum environment. Once an artwork has been detected, the related identifier is retrieved and a multimedia story is delivered to user by means of proper multimedia delivery and user-profiling techniques, in order to facilitate and make more stimulating the visit. The artworks detection was performed by a localization algorithm that we designed and tested in our laboratory rooms. As case of study, we show an example of "tweeting and talking artworks" as a location-based application of a sculptures\´ art exhibition within the Maschio Angioino castle, in Naples - Italy.