Chinese firms´ international market entry to main participating countries of “One Belt One Road”

Author

Yan Mengzhao ; Li Shumin

Author_Institution

Int. Bus. Sch., Beijing Foreign Studies Univ., Beijing, China

fYear

2015

fDate

22-24 June 2015

Firstpage

1

Lastpage

6

Abstract

This paper aims to explore the effects of country risk, national culture, and market size in relation to the possibility of Chinese firms´ entering main participating countries of “One Belt One Road”. Drawing on a sample of market entry decisions by 3748 different Chinese business groups to 52 “One Belt One Road” main participating countries, we find that country risk and national culture are uncertainty sources for Chinese firms´ international entry to “One Belt One Road” main participating countries, and market size takes mediating effects on the uncertainty sources.

Keywords

cultural aspects; international trade; organisational aspects; risk analysis; Chinese business groups; Chinese firm international market entry; country risk; main participating countries; market entry decisions; market size; national culture; one belt one road; uncertainty sources; Belts; Companies; Cultural differences; Databases; Roads; Uncertainty; “One Belt One Road”; country risk; market entry; market size; national culture;

fLanguage

English

Publisher

ieee

Conference_Titel

Service Systems and Service Management (ICSSSM), 2015 12th International Conference on

Conference_Location

Guangzhou

Print_ISBN

978-1-4799-8327-8

Type

conf

DOI

10.1109/ICSSSM.2015.7170340

Filename

7170340