• DocumentCode
    823005
  • Title

    STOP, GO, and the state of the art in proposal writing

  • Author

    Tracey, James R.

  • Volume
    35
  • Issue
    3
  • fYear
    1992
  • fDate
    9/1/1992 12:00:00 AM
  • Firstpage
    143
  • Lastpage
    155
  • Abstract
    It is shown that the state of the art in proposal preparation makes available a wide array of techniques and devices to help make the proposal compliant, clear, convincing, and appealing. The techniques discussed are modular format, topical outlining, topic thesis sentences, required figures for topics, graphics oriented (GO) charts, figure enrichment, expanded figure titles, phrased topic titles, action topic titles, key issues visuals and lead topics, topic level storyboards, group wall review of storyboards, proposal manager´s win strategy worksheets and customer´s requirements worksheets, section level win strategy worksheets, compliance control system and worksheets, and early red team reviewing. In particular, the Sequential Topical Organization of Proposals (STOP) system, which introduced the modular format and topical storyboarding, is described
  • Keywords
    technical presentation; GO; STOP; Sequential Topical Organization of Proposals; graphics oriented charts; proposal writing; topical storyboarding; Art; Government; Graphics; IEEE Press; Marketing and sales; Proposals; Silver; Technical drawing; Technology planning; Writing;
  • fLanguage
    English
  • Journal_Title
    Professional Communication, IEEE Transactions on
  • Publisher
    ieee
  • ISSN
    0361-1434
  • Type

    jour

  • DOI
    10.1109/47.158980
  • Filename
    158980