DocumentCode
823005
Title
STOP, GO, and the state of the art in proposal writing
Author
Tracey, James R.
Volume
35
Issue
3
fYear
1992
fDate
9/1/1992 12:00:00 AM
Firstpage
143
Lastpage
155
Abstract
It is shown that the state of the art in proposal preparation makes available a wide array of techniques and devices to help make the proposal compliant, clear, convincing, and appealing. The techniques discussed are modular format, topical outlining, topic thesis sentences, required figures for topics, graphics oriented (GO) charts, figure enrichment, expanded figure titles, phrased topic titles, action topic titles, key issues visuals and lead topics, topic level storyboards, group wall review of storyboards, proposal manager´s win strategy worksheets and customer´s requirements worksheets, section level win strategy worksheets, compliance control system and worksheets, and early red team reviewing. In particular, the Sequential Topical Organization of Proposals (STOP) system, which introduced the modular format and topical storyboarding, is described
Keywords
technical presentation; GO; STOP; Sequential Topical Organization of Proposals; graphics oriented charts; proposal writing; topical storyboarding; Art; Government; Graphics; IEEE Press; Marketing and sales; Proposals; Silver; Technical drawing; Technology planning; Writing;
fLanguage
English
Journal_Title
Professional Communication, IEEE Transactions on
Publisher
ieee
ISSN
0361-1434
Type
jour
DOI
10.1109/47.158980
Filename
158980
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