Title :
Online customized index synthesis in commercial Web sites
Author :
Jenamani, Mamata ; Mohapatra, Pratap K J ; Ghose, Sujoy
Author_Institution :
Indian Inst. of Technol., Kharagpur, India
Abstract :
An algorithm that can generate and display helpful links while users navigate a site can increase a Web site´s usability and help Web designers and the user achieve their goals.
Keywords :
Markov processes; Web sites; data mining; online front-ends; user modelling; Markov process model; Web site; Web usage mining; customized index synthesis; knowledge; personalization; Aggregates; Books; Collaboration; Data analysis; Demography; Information filtering; Information filters; Navigation; Web page design; Web pages;
Journal_Title :
Intelligent Systems, IEEE
DOI :
10.1109/MIS.2002.1134358
